International Anti-Corruption Conference Blog

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Using social media to change how we fight corruption

Posted by iaccforum on October 31, 2008

Internet-based social media has profoundly changed the way we engage with others in the private and public sphere. Social activists, political campaigners, NGOs, government and business all increasingly make use of the connective power of these communication approaches and tools to mobilise support, generate knowledge, deliver services and engage with stakeholders.

How does this relate to the fight against corruption? There are many ways in which concepts and tools can be adapted and used to serve the needs of the anti-corruption movement. Concepts, ideas and examples are being discussed on the blog Accountability2.0 accompanying an IACC workshop being held at 17:00 on 1 November. Let me share with you here a couple of ideas about the direction this is going: 

Fighting corruption becomes:

1) Collaborative and crowd-based. It is now much easier to link up with people and groups working on the same issues, and gather them in a wider and more tightly-linked anti-corruption movement. The other advantages are the opportunities to join up with individual activists, and motivate and integrate the average citizen through small actions they can take.

2) De-centralised. De-centralised action and organisational forms can be established where it is necessary. One example is the global protests organised on 4 February under the moto “A Million Voices Against FARC” using Facebook as a platform. Demostrations were organised all over the world. Especially under restrictive regimes, where the right of civil society to organize is challenged, social media can be used to organise, meet virtually and work together without physically being together.

3) Empowering. Social media can empower people that want to change things. It enables a bottom-up approach by giving voice to the people most affected. By contributing their experience, easily done via blogs, twitter, or a wiki, their voices can be heard and faces can be put to the devastating effects of corruption.

Georg Neumann, Social Transparency Blog

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One Response to “Using social media to change how we fight corruption”

  1. Excellent, I was looking for something along the lines of this. I was thinking, do you think newsletters are still an good way of marketing online? Does anybody still use them well and actually acquire readers?

    Appreciate the help!
    Jessica

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